" The ZBS Concept "
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Stations, networks and hosts which (who) carry our programs, features and commercial announcements, and their sponsors are automatically compensated monthly, with a generous and compounding portion of the sales revenues generated by the broadcast affiliates and the sales organizations which gradually build under them.

Utilizing the ZBS Concept, i.e., the marriage of radio, television and/or other media advertising with network or multi-level marketing, it is possible for a broadcast station to produce more revenue from a single hour than from the total of all traditional advertising income from all other dayparts combined!

It is the belief of Michael Zwerling, founder and president of ZBS, that by the year 2003, the major share of broadcast industry revenue will be generated through the ZBS Concept.